diff --git a/knip.json b/knip.json
index 0123bbfeed..8e9cf032c8 100644
--- a/knip.json
+++ b/knip.json
@@ -8,7 +8,8 @@
       "ignoreDependencies": [
         "eslint-config-next",
         "@chromatic-com/storybook",
-        "@storybook/addon-themes"
+        "@storybook/addon-themes",
+        "react-is"
       ]
     },
     "packages/api": {
diff --git a/packages/app/next.config.mjs b/packages/app/next.config.mjs
index ef3a3fc3ee..c3907eef6c 100644
--- a/packages/app/next.config.mjs
+++ b/packages/app/next.config.mjs
@@ -86,6 +86,9 @@ const nextConfig = {
             key: 'X-Frame-Options',
             value: 'DENY',
           },
+          ...(process.env.NEXT_PUBLIC_NOINDEX === 'true'
+            ? [{ key: 'X-Robots-Tag', value: 'noindex, nofollow' }]
+            : []),
         ],
       },
     ];
diff --git a/packages/app/pages/_document.tsx b/packages/app/pages/_document.tsx
index 47a9651c45..50ec1d6afb 100644
--- a/packages/app/pages/_document.tsx
+++ b/packages/app/pages/_document.tsx
@@ -1,6 +1,6 @@
 import { Head, Html, Main, NextScript } from 'next/document';
 
-import { IS_CLICKHOUSE_BUILD } from '@/config';
+import { IS_CLICKHOUSE_BUILD, IS_NOINDEX } from '@/config';
 import { ibmPlexMono, inter, roboto, robotoMono } from '@/fonts';
 import { themes } from '@/theme';
 
@@ -33,6 +33,7 @@ export default function Document() {
   return (
     <Html lang="en" className={`${fontClasses} theme-hyperdx`}>
       <Head>
+        {IS_NOINDEX && <meta name="robots" content="noindex, nofollow" />}
         {/* eslint-disable-next-line @next/next/no-sync-scripts */}
         <script src="/__ENV.js" />
         <script dangerouslySetInnerHTML={{ __html: THEME_INIT_SCRIPT }} />
diff --git a/packages/app/src/config.ts b/packages/app/src/config.ts
index af8737bd8b..be36368c43 100644
--- a/packages/app/src/config.ts
+++ b/packages/app/src/config.ts
@@ -54,6 +54,7 @@ export const IS_LOCAL_MODE = //true;
   (process.env.NEXT_PUBLIC_IS_LOCAL_MODE ?? 'false') === 'true';
 export const IS_CLICKHOUSE_BUILD =
   process.env.NEXT_PUBLIC_CLICKHOUSE_BUILD === 'true';
+export const IS_NOINDEX = process.env.NEXT_PUBLIC_NOINDEX === 'true';
 
 /** Time captured at module load, use this a stable fallback/default time value instead of Date.now() defined in each React component file */
 // eslint-disable-next-line no-restricted-syntax